"...insights for scaleups"
|How can the colors of a butterfly's wing reduce the world's lighting energy bill by 80 percent?|
|Jay Harmon, How Nature is Inspiring Innovation|
7 Minutes to Mastery -- Scaling Up Club - out-learn the competition in how to have automatic recurring revenue with this week's selected 7-minute video clip from John Warrillow's The Automatic Customer but first...
Geoversity Launches -- where carbon and silicon come together to drive innovation - for those leaders that have benefited from Singularity U learnings, a complimentary program called Geoversity, with support from Harvard's TECH, is launching next February in the jungles of Panama - apply for one of 40 spots. More below, but second...
Kimbal Musk's $5 Trillion Industry -- wow, didn't realize how many of you are leading significant companies in the food space. My latest Venture column in Fortune highlights "5 Ways to Profit from the Exciting Future of Food." According to Kimbal Mush (Elon's brother), it's an industry 10x the size of the internet biz world. 7 billion people need to eat and there's lots going on to make this healthier and more accessible. Please take 1 minute to scan the five ideas. Thanks to Kimbal Musk, Helene Godin, Brad McNamara, Mike McMenamin, and Jared Auerbach for contributing to the column.
Biomimicry ("to imitate life") -- serial entrepreneur Jay Harman, CEO of Pax Scientific, has spent the last 30 years starting and growing multi-million-dollar research and manufacturing companies using biomimicry, the process of taking clues from nature to solve real world problems. Notes Harman in his breakthrough book The Shark's Paintbrush: Biomimicry and How Nature is Inspiring Innovation:
Think Velcro. Think paint that mimics shark skin to reduce drag on planes and boats. Think hippo sweat that provides a better sunscreen. Harman's book shares 100 case studies of what your company can learn from nature that will inform how you organize, structure, and deliver innovative products/services to your market. At a minimum, look at Harman's Pax Scientific website to see new designs in fan blades, etc.
The Nature of Business -- further notes Harman:
Harman is keynoting our fall Growth Summit in Dallas Oct 25 - 26. He's also headlining the first Geoversity program I've co-founded in the jungles of Panama. GPro and book club members are receiving a copy of Harman's book. Read the "Introduction" for an excellent overview of what we can learn from nature to fuel our organizations.
Geoversity -- Directed by the co-chair of Fortune's powerful Brainstorm-E conference and Editor-at-Large, Brian Dumaine, Geoversity is partnered with the Technology and Entrepreneurship Center at Harvard (TECH) to give 40 leaders hands-on experience (and a helicopter tour/transfers) in Panama City and the jungles nearby on the following topics:
- Bio-Inspired Products
- What Nature Teaches Us About Organizational Structure & Strategy
- The Circular Economy
- Workplace Design
- Nature: The Next Great App
- Innovating with Nature
- Marketing with Nature
- A Plunge in the Rainforest
- What Business Can Learn from Nature's Diversity
More importantly, these leaders will bond and support each other over three annual sessions, like the Harvard and MIT programs in which many of you have participated, to transform your businesses and organizations to take advantage of what we can all learn from nature. For an introductory video and a list of the faculty and to apply for one of the first 40 positions, visit the Geoversity website.
7-Minutes to Mastery -- Automatic revenue is a dream for any company. Just because your primary business isn't a subscription model, doesn't mean you can't leverage automatic recurring revenue. There are many models out there, but here's a great one from John Warrillow. To access the clip, go here!
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